VR Games provide people with a new experience. The combination
between players' emotional state and these games will provide more possibilities for the game
industry
Entertainment & Qames
In the process of using virtual reality equipment, long-term
monitoring of EEG, heart rate and other physiological health data is of great significance for
disease prevention. Especially for depression and other mental health diseases.
Health
Restricted by the survey methodology, the traditional market research
cannot effectively understand the behavior of consumers. Neuromarketing, based on physiological
signal changes to evaluate users' response to advertisements and products, began to rise and has
been extensively applied by industry giants including Pepsi Cola, Unilever and Google.
However,
traditional physiological signal acquisition devices are expensive, not operator-friendly, and
unavailable for large-scale data acquisition. Entertech provides an ideal solution with its
multidimensional physiological signal acquisition modules, which, when combined with VR devices, can
track users' feedback on advertisement, design and interaction in real time.
Consumption Behavior Research
Affective computing endows AI with affections, hence a major
research direction in the field of AI. The primary task here is to understand people's
emotions.
Entertech Biosensing Platform is based on the acquisition of multi-dimensional
physiological signals, with continually updated algorithms, providing increasingly accurate emotion
and affection related data from more dimensions.
Affective computing
Typical Application Scenarios
The inherently advantageous combination of VR headwear devices and
Entertech multi-dimensional physiological signal sensors could introduce a wide range of brand-new
application scenarios. Just as gyroscopes are universally integrated into smart phones, Entertech
multi-dimensional physiological signal sensor is expected to become a standard sensor integrated
into VR devices.
VR